Kelly Fitzsimmons

Project Evident, Inc. is a mission-driven organization dedicated to transforming how data and evidence are built and used in the social and education sectors to achieve stronger, more equitable community outcomes. The private company is based in Boston, MA. It centers practitioners—including nonprofit leaders, educators, funders, and policymakers—in creating an inclusive, actionable, and timely evidence ecosystem. The organization offers consulting partnerships and capacity-building services that support evidence use at all stages, such as strategic planning, data governance, measurement frameworks, and communication. Key initiatives include the Equitable Outcomes Wallet, which provides free evidence-related technical assistance to under-resourced nonprofits led by women and BIPOC individuals; OutcomesAI, promoting safe and equitable AI adoption in social and education sectors; and the Next Generation Evidence Campaign, advocating for a new approach to evidence that addresses racism and inequality. Project Evident collaborates with funders and stakeholders to advance equitable, credible, and practical evidence use, emphasizing transparency, learning, and community voice. The company was founded in 2017 by Kelly Fitzsimmons. Kelly Fitzsimmons has been the CEO since 2017.