Howard Ballon

National Research Group, Inc. provides marketing research and consulting services to movie studios. The firm engages in the testing of promotional materials, marketing of motion pictures for theatrical release. The company was founded in 1999 and is headquartered in Los Angeles, CA.

Nielsen Entertainment LLC is located in the US. Part of The Nielsen Company (US) LLC, Nielsen Entertainment LLC is an American company that provides information and media services.

Networked Insights, Inc. develops a marketing decision platform that helps companies use real time data to optimize marketing. It transfers the way companies make marketing investments by informing decisions with real time consumer data. The firm's enterprise classes analytics solutions uncover audience interests that brands use to segment audiences, determine content strategies and optimize media investments, all of which allows its clients to stay in sync with their customers. The company was founded by Daniel J. Neely, Michael Z. Mitchell and Glenn Jenkins in May 2006 and is headquartered in Chicago, IL.