Nicholas Tran

Nick Tran is the Head of Global Marketing for TikTok.
In his role as TikTok's first head of global marketing, he is responsible for all aspects of TikTok's global marketing efforts, including brand strategy, media and advertising, social media, and brand partnerships, campaigns and activations across all regions.
Before joining TikTok, Nick was VP, Head of Brand and Culture Marketing at Hulu.
During his time at Hulu, he reinvented the brand and worked on memorable campaigns like "Better Ruins Everything," "Hulu Has Live Sports" (including the Tom Brady Super Bowl ad), and the "World Record Egg." Prior to Hulu he helped build the brand at Samsung Electronics, Stance, and Taco Bell in various roles including brand and culture, influencer and experiential marketing, social media and digital marketing.
In 2013, Tran was included in Social Media Week’s “Social 25” which recognizes the top influential individuals in social media and he delivered the keynote at VidCon as he was an early advocate for collaboration between brands and YouTubers.
He holds an MBA from The Paul Merage School of Business at University of California, Irvine and a Bachelor of Arts degree in history and psychology from the University of California, San Diego.