Michael C. Bellas

Mr. Michael C.
Bellas is a Chairman & Chief Executive Officer at Beverage Marketing Corp.
of New York.
He is on the Board of Directors at Sproutly Canada, Inc. He has provided strategic and long range planning counsel to most of the leading beverage companies in each of the key beverage segments.
He has led numerous client engagements involving new growth initiatives, market entry planning, brand development/revitalization, domestic and international marketplace assessments and sales/distribution strategy development.
He also has led numerous M&A, company and brand valuation and due diligence engagements.
He has extensive international experience having executed numerous assignments in Latin America, Europe and Asia.
Previously, he launched his firm's annual series of definitive U.S.
and international market reports on major beverage categories, as well as statistical services and the annual Beverage Marketing Directory, all of which have become industry-standard information resources.
Prior to establishing Beverage Marketing Corporation, Mr. Bellas was a Staff Consultant and Project Manager for Cresap, McCormick and Paget, New York-based management consultants.
He received his undergraduate degree from Yale University, a Juris Doctor degree from the University of Michigan and an MBA from Columbia University.