Rudy Provoost is a Belgian businessperson who has been at the helm of 12 different companies. Currently, he holds the position of Chairman for Jensen-Group NV.

He is also Member-Business Council at Belgium Ministry of Foreign Affairs and on the board of 6 other companies.

In his past career Mr. Provoost occupied the position of Chairman & Chief Executive Officer at Rexel SA Director at Rexel North America, Inc. Chairman & President of Rexel Holdings USA Corp. Chairman at Rexel Développement SAS and Chairman of Rexel Electrical Supplies Pty Ltd. (which are all subsidiaries of Rexel SA), Chairman at Rexel Foundation, Chief Executive Office at Philips Consumer Electronics BV, President of European Information Technology Consumer Electronics & Tele, EVP & Member-Management Board at Koninklijke Philips NV Chief Executive Officer, Director & EVP at Signify Holding BV and Chief Executive Officer at Philips Lighting BV (both are subsidiaries of Koninklijke Philips NV), Vice President-Europe at Whirlpool Corp. and Vice President-Consumer Services at Whirlpool Belux NV (a subsidiary of Whirlpool Corp.), Chairman of LG Philips LCD Poland SP zoo, General Manager-Marketing at Canon Belgium NV and Project Manager at Procter & Gamble Benelux NV.

He received an undergraduate degree and an MBA from Ghent University.